DOWNLOADS Inside the Competitor's Mindset: How

Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success by John Horn, John Horn

• Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success
• John Horn, John Horn
• Page: 272
• Format: pdf, ePub, mobi, fb2
• ISBN: 9780262047883
• Publisher: MIT Press

Download Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success

Jungle book free download Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success

When it comes to competitive strategy, knowing what your competition is doing is good; understanding why they do what they do and predicting what they are going to do next is best. Leading companies invest a lot of resources into competitive intelligence, so why are they still caught off guard by the actions and reactions of their competitors?   In Inside the Competitor’s Mindset, John Horn shares proven techniques to help businesses think like the competition and understand why they act the way they do. The keys to unlocking this mindset are cognitive empathy and a strategic approach to competitive insight that focuses on the “why” of a competitor’s move, and not just on “what happened.”   Inside the Competitor’s Mindset presents a systematic approach to competitive intelligence that starts with three frameworks to get inside the competitor’s mindset, predict their reactions to your moves, and assess whether the competition is getting ready for a spontaneous move of their own. Horn also demonstrates the importance of collecting forward-looking, predictive data; explains how to use war games, Black Hat exercises, mock negotiations, and premortems to build competitive insight; and makes the case for creating a dedicated competitive insight function within the organization.   When every move matters, staying a step ahead of the competition is critical. Inside the Competitor’s Mindset prepares leaders from any industry to be ready when it is time to act (and react) in the competitive market.   Reading this book will empower you to   •  learn where to look for competitive insights, regardless of your industry, whether you (or your competitors) are a public or private company;   •  anticipate how competitors will react to moves you make, and whether they are about to make a bold first move;   •  apply lessons from archaeologists, paleontologists, NICU nurses, and homicide detectives to better gather and analyze information when you can’t ask direct questions;   •  design and operate strategic exercises to gain competitive insight; and   •  build up a competitive insight function within your organization.

From Professor John Horn: A book to help business leaders

Inside the Competitor's Mindset: How to Predict Their Next

Inside the Competitor's Mindset 1st edition

Inside the Competitor's Mindset: How to Predict Their Next

Inside the Competitor's Mindset Audiobook by John Horn

Links: [Kindle] Stick Action Spéciale - Un opérateur du 1er RPIMa raconte download download pdf, Descargar ARISTÓTELES Y DANTE DESCUBREN LOS SECRETOS DEL UNIVERSO BENJAMIN ALIRE SAENZ Gratis - EPUB, PDF y MOBI read pdf, [PDF/Kindle] METEOROLOGIA APLICADA A LA AVIACION (13ª ED.) descargar gratis read pdf, [PDF/Kindle] La méthode Delavier de musculation - Volume 3, Toutes les techniques d'entraînement avancées pour relancer votre progression by Frédéric Delavier, Michael Gundill read book,